Devious Media News

Are You A Millionaire? Know a Millionaire? My Friend is Casting "Millionaire Matchmaker" for Bravo!

Devious Media News - Tue, 01/31/2012 - 12:05

Bravo Announces Casting for Season 6 of the smash hit series “The Millionaire Matchmaker”

Bravo’s tradition of exceptional programming continues as it chronicles the fascinating and intricate process of “The Millionaire Matchmaker”.   Millions of viewers tune in to watch Patti Stanger play cupid for her elite clientele on the popular series.

 Affinity Casting is in search of eligible, single men and women who are legitimate millionaires and ready to meet potential mates.  Selected millionaires will be given the opportunity to be a part of the show and work directly with Patti Stanger and her team of experts.

 The world renowned Millionaire’s Club is where the elite go to find love and Patti Stanger (CEO, Millionaire’s Club International) has captured a worldwide following in her quest to find the perfect match for a diverse roster of wealthy singles.  If cast for an episode of the series, membership to The Millionaire’s Club will be bestowed upon the participant for a limited engagement while participating on the show.

 Male, female, gay, and straight millionaires are all encouraged to apply for a once in a lifetime opportunity to be part of Bravo’s hit show “The Millionaire Matchmaker” with the one and only Patti Stanger. They must be open to finding a serious relationship, and either live in or be willing to travel to the Los Angeles area during participation on the show.

We are currently accepting applications. Please email your contact number, photos and a brief description of yourself and your ideal mate to:

ADAM@AFFINITYNIGHTLIFE.COM

All applicants must meet eligibility requirements, which include having a net worth of at least $ 1 million USD, must be single, must be at least 21 years old, and must be a legal resident of the U.S., among other requirements as determined by Producers and BRAVO. 

 

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9 Quick Tips For Taking Better Pictures With Your iPhone!

Devious Media News - Tue, 01/31/2012 - 11:06

  1. Discover your go-to shooting app and keep it within thumb reach on your home screen.
  2. Get comfortable shooting with one hand.
  3. Play with lighting and exposure effects by tapping on different areas of the screen.
  4. If the image is well composed, don’t delete it! You can work wonders with apps!
  5. Capture different patterns and textures and consider using them as layers in various apps.
  6. Few apps meet all your creative needs. Use multiple apps to create your own personal style.
  7. Back up your photos often and keep your apps up to date!
  8. Go to “Settings” to adjust photo app settings for maximum image quality on capture and save.
  9. Keep a charger or battery pack handy. Taking photos and editing in multiple apps is taxing on the battery.
via mashable.com

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51 Great Stats for Generation Y Marketers

Devious Media News - Mon, 01/30/2012 - 12:03

We all know that Generation Y uses technology to connect with the world around them in more diverse ways and in greater numbers than any other age group. But how can marketers tap into this gadget-savvy, brand-aware demographic? The following statistics, taken from four recent reports listed below, provide an insight into the complex world of 13-24 year-olds.

Brand awareness
  • 66% would look up a store after learning their friend had checked in. (Mr Y)
  • 43% have liked more than 20 brands on Facebook. (Mr Y)
  • 65% report researching the next model for their current product, immediately after making a purchase (Mr Y)
  • 71% report having liked a brand on Facebook just to receive an offer (Mr Y)
  • Social Media
  • 91% make their Facebook Places and Foursquare check-ins public. (Mr Y)
  • 52% have over 300 friends on Facebook. Top 10%, over 1,000. (Mr Y)
  • 58% use Twitter “all the time” (Mr Y)
  • 40% visit Facebook more than 10 times per day. (Mr Y)
  • 73% only consider someone a “friend” if they have hung out in person. (Mr Y)
  • 76% spend over an hour on Facebook every day (Mr Y)
Gadget Ownership
  • 89% own a laptop (Mr Y)
  • 96% of undergraduates owned a cell phone in 2010, vs. 82% of the adult population.
  • The vast majority of undergrads possessed a laptop and an iPod or MP3 player, too, at 88% and 84%, respectively. (PI)
  • Adults younger than age 30 are more likely than those age 30 and older to own a cell phone—93% of young adults own cell phones compared with 80% of their older counterparts. (PI)
  • Nearly seven in ten (69%) teens ages 12-17 have a computer (PI)
  • Nearly four in five teens (79%) have an iPod or other mp3 player (PI)
  • 80% of teens between the ages of 12 and 17 have a game console like a Wii, an Xbox or a PlayStation. (PI)
  • Over one-quarter of students listed their laptop as the most important item in their bag—almost three times the number of students who chose textbooks. (CS)
  • Among student tablet owners, 86% believe tablets help them study more efficiently, and 76% said tablets help students perform better in class. (CS)
  • 62.7% of US undergraduates surveyed had an internet-capable handheld device. (CS)
 The Top 51 stats for Generation Y marketers Technology usage
  • 67% access Facebook from their smart phone (Mr Y)
  • 59% visit Facebook during class (Mr Y)
  • 40% use Pandora (Mr Y)
  • 73% earn virtual currency (Facebook Credits (36%), Farmville Cash (25%) and Microsoft Points (17%) rank among the most popular.) (Mr Y)
  • 75% upload photos via mobile (Mr Y)
  • 80% use 2 or more devices simultaneously while watching TV (Mr Y)
  • 93% of teens with a desktop or laptop computer use the device to go online (PI)
  • 21% of teens who do not otherwise go online say they access the internet on their cell phone. 41% of teens from households earning less than $30,000 annually say they go online with their cell phone. Only 70% of teens in this income category have a computer in the home, compared with 92% of families from households that earn more. (PI)
  • Only 5% plan on buying a PC, 1% use Gowalla, 12% use foursquare, and only 13% of incoming freshmen plan on getting a cable TV package.
  • 38% of students surveyed said they could not go more than 10 minutes without checking their digital device—about the time it takes to walk to class. (CS)
  • 62% of youth brand and technology decisions are influenced by friends and family (MY)
 The Top 51 stats for Generation Y marketers Mobile phone usage
  • 75% of 12-17 year-olds now own cell phones. (PI)
  • 75% send over 20 text messages per day (Mr Y)

Among all teens, the frequency of use of texting has now overtaken the frequency of every other common form of interaction with their friends. Fully two-thirds of teen texters say they are more likely to use their cell phones to text their friends than talk to them to them by cell phone. (PI)

Teens who have multi-purpose phones are avid users of those extra features. The most popular are taking and sharing pictures and playing music:

  • 83% use their phones to take pictures.
  • 64% share pictures with others.
  • 60% play music on their phones.
  • 46% play games on their phones.
  • 32% exchange videos on their phones.
  • 31% exchange instant messages on their phones.
  • 27% go online for general purposes on their phones.
  • 23% access social network sites on their phones.
  • 21% use email on their phones.
  • 11% purchase things via their phones. (PI)

Half of teens send 50 or more text messages a day, or 1,500 texts a month, and one in three send more than 100 texts a day, or more than 3,000 texts a month. (PI)

15% of teens who are texters send more than 200 texts a day, or more than 6,000 texts a month. (PI)

Boys typically send and receive 30 texts a day; girls typically send and receive 80 messages per day. (PI)

Globally, there are 1.8 billion mobile phone owners aged under 30 (MY)

The global youth mobile market is worth $360 billion annually – 10x the size of the global recorded music industry (MY)

62% of all youth handset purchase decisions are influenced by peers not advertising (MY)

By 2012, one in five of the world’s mobile phone owning youth will be living in India (MY)

 The Top 51 stats for Generation Y marketers Privacy

While they are more likely to share photos of themselves (84%), their sexual orientation (69%), and relationship status (78%), they are still very unlikely to make their physical location, what products they have purchased, or their mailing address public. (Mr Y)

via thenextweb.com

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Want Traffic To Your Content? Read This!

Devious Media News - Fri, 01/27/2012 - 14:58

How To Get On The Front Page Of Digg

Written by Jerryjamesstone • Filed under Company

In my job as one of Discovery Channel's Social Media Editors, bloggers ask me one question more than any other, "How do I get my post on the front page of Digg?"

It's an interesting question. However, I think the broader idea of how to be successful with social media, whether it be Digg, Reddit, Twitter, Pinterest or whatever's coming out tomorrow, is a lot more important. And the answer is a lot more useful. So what is the magic formula?

Well, it's a unique balance of experience, luck and midichlorians. Actually, it's really only the midichlorians.

Okay, while there is no real formula (sorry!) for success, there are a few things a writer should keep in mind. First off--as it has been said time and time again--content is king. Of course, knowing a network's audience, like Digg vs. Stumble Upon, is also helpful, because users on these networks all have distinct needs and interests. Sure, there will always be stories that blur those boundaries, but what is successful on one network rarely finds equal success on another. Lastly, and I apologize for how nebulous this tip is, but sometimes it just happens. So count your blessings when it does.

I say that in reference to one of my most successful blog posts ever which received over 2.5 million page views in just a single day. I'd only been blogging for just a few months when I had written it, and looking back now, boy is it poorly written--it's downright embarrassing. I was googling for a yurt to camp in and I'd come across this story of a 12-year-old boy who made yurts out of trash for the homeless. It was somewhere around 3 am, and while I was unsuccessful in finding the perfect yurt for my holiday, this story was a decent consolation prize. I had the post up quickly and by the time I woke up the next morning it had hundreds of Diggs and some-50K page views. Yahoo picked up the story a few hours later and featured it on their front page. By mid-day I had my first story with over one million visits. All of this just because I was googling for a yurt to camp in.

But, seriously, let's focus on a more obtainable approach like the network at hand and is your content a good fit for it. And honestly, is your content even good.

Let's start with Stumble Upon, because the site is a great traffic driver over the long haul. It is especially good for evergreen content, for example, like the types of articles found at How Stuff Works. Stumble Upon can deliver 5,000 page views one day and then randomly deliver another 300,000 six months down the road. The social bookmarking site has what can only be described as a visceral-like response to the interwebs, one day it's gardening and the next day it's bacon; okay, fine, everyday is bacon. But you see my point. Digg tends to be a bit more newsy, niche and of course geeky. And while timeless content has a place on Reddit, like food porn for example, the audience itself is a bit nerdy and highly engaged. Since Digg and Reddit tend to be more about breaking news, traffic there tends to be a short spike over a couple of days at most.

Being mindful of these three networks can be a huge social media win for a writer. But keep in mind, new networks are forming everyday. My recipes are already seeing a significant boost in traffic from Pinterest.

Another great opportunity for success is when sites like Digg or Reddit intersect with your personal networks, like on Facebook or Twitter. For example, the Digg Social Reader has already seen 2 million impressions within just a few weeks. The reader allows your Facebook friends to see what stories you submit, comment on or just plain Digg.

Now, as I said, content is king. But what does that really mean? Well, we all know a good story when we hear it. The difficult part is how to tell it. Let's consider a few different format models like the long-form post, slideshows and infographics.

Till this day, my favorite format is still a well-executed long-form post. The interactive nature of the web transforms this print-based format into something extremely powerful. It is also fairly easy to execute. Here is my formula: start with a simple one-line lede (like I did in this post), and use related photos and video to break up the text. Section headers can also help with that. My post here on a disabled woman who received a prosthetic mermaid tail is the perfect example, as is this one, on a jet-powered Batmobile, which received page views well into the six digits.

Slideshows and infographics can be great ways to tell a story too but you really have to be careful. Readers can feel "gamed" when there is a huge disconnect between the story and the format. Seeing how sites have abused slideshows over the past few years is just one example. I believe the worst one I ever saw was on men's beauty products and each photo was stock! This is not slideshow-worthy! Hell, this is barely post-worthy.

When considering the slideshow format, I always ask myself two questions. One, do these photos tell a story by themselves or do they need copy. Two, what value will the slideshow format add for the reader. If your only reason for doing a slideshow is a page view grab, then you are doing it wrong.

You must always think of the reader's experience when creating content.

Of course, the few things I mentioned above are just the tip of the iceberg when it comes to success with social media. One could very well write a book about all of it but the book would out of date even before it even reached the printer. But if you are like me, you cannot get enough of this stuff, so feel free to chat me up on Twitter anytime (@jerryjamesstone) to talk about it more.

Happy Digging!

via about.digg.com

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The All Time Greatest "MC" According To The Interwebs is...

Devious Media News - Thu, 01/26/2012 - 11:03

Yahoo = 1st Place

Mc-yahoo

 

iTunes = 1st Place Mc-itunes

 

Google = 3rd Place

Mc-google

 

Bing = 6th Place

Mc-bing

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Want To Know What Google Thinks It Knows About You?

Devious Media News - Thu, 01/26/2012 - 09:54

Find out what google thinks it knows about you (you need to be logged into Google): CLICK HERE

This is what Google things about me:

Google thinks I am 25-34 when I am actually 39. Thanks Google!

Screen_shot_2012-01-26_at_7

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Google: The Tale of Sergey and Larry = Interesting

Devious Media News - Wed, 01/25/2012 - 12:48

Click the image to start the interactive presentation:


Created By Online PhD

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Online Video Platforms: Best? Worst? You decide.

Devious Media News - Wed, 01/25/2012 - 10:58

CLICK on the Infographic to enlarge it. 

Embed this Infographic on Your Website.

Select and Copy the text below:

<img src="http://deviousmedia.com/infographics/Devious_video_players3.png" _mce_src="http://deviousmedia.com/infographics/Devious_video_players3.png" alt=""/>

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If Online Gambling Becomes Legal In The US... This Is The World's Largest Casino!

Devious Media News - Tue, 01/24/2012 - 11:30

At a party this evening in Munich, an industry insider close to Facebook made the following prediction:

"When online gambling is legalized, Facebook will be a $100 billion company."

That's $100 billion of revenue, not $100 billion in market value (Facebook's already close to the latter.) 

For context, Google is a $40 billion company. And Facebook did about $4 billion of revenue last year.

The insider's theory?

Given the popularity of social gaming on Facebook's platform already, the insider figures that legalized online gambling (poker, etc.) will drive Facebook's revenue to the moon.

Facebook currently gets a 30% cut of all virtual goods purchased using Facebook Credits through companies like Zynga. With Zynga netting about $1 billion of revenue per year, this suggests that Facebook is currently generating about $400 million of gaming revenue through Zynga alone. (Most of Facebook's revenue is ad revenue, but the "Credits" business is meaningful.)

There would have to be a LOT of gambling done through Facebook for the company to generate $100 billion in revenue. But given how nuts people are about gambling, and how powerful Facebook's social platform could be for this, gambling would likely be a big opportunity.

Toward the end of last year, Facebook was rumored to be looking into hosting gambling in the U.K., where online gambling is already legal.

The big opportunity, though, will come in the United States, if and when online gambling is legalized.

According to a Wall Street Journal article earlier this week about Zynga potentially getting into gambling, many U.S. states are now pushing for online gambling to be legalized. Some of the big casino companies are trying to get Federal laws changed, and Indian tribes and lottery groups are lobbying for changes at the state level. With states desperate for new sources of revenue, changes to these laws could actually be on the way.

So could online gambling make Facebook a $100 billion company?

$100 billion is a lot.

But it seems safe to say it could make Facebook a much, much bigger company.

via businessinsider.com

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